Randstad Manager, Search Engine Marketing in Norwalk, Connecticut

Manager, Search Engine Marketing

job details:

  • location:Norwalk, CT

  • salary:$75,000 - $95,000 per year

  • date posted:Wednesday, March 14, 2018

  • job type:Permanent

  • reference:423152

  • questions:914-696-0330.

job description

Search Engine Marketing Manager

The Search Engine Marketing Manager role will give you an opportunity to use data to come to actionable conclusions to drive results.Through the use of paid search marketing/pay per click (PPC) advertising, you will drive company growth through the analysis, implementation, and execution of our paid search strategy.

The SEM team is collaborative and innovative. In this team, we use data to drive decisions using cutting-edge tools and techniques. The SEM Manager will be a vital part of the team, creating & optimizing SEM campaigns, while driving strategic decisions using large data.

Responsibilities include:

Administration of search marketing/PPC advertising

  • Bid-multiplier management

  • Identify & develop new opportunities

  • Bid analysis and management

  • Campaign and ad copy creation

  • Be a thinker and a doer


  • Strong knowledge of the AdWords & Bing Ads platforms

  • 3+ years experience managing SEM campaigns.

  • Bachelor's degree required; preferably in math, economics, finance or related field

  • Foreign language a plus (Spanish & French preferred)

  • Master's degree a plus

  • Experience managing foreign language SEM campaigns a plus

  • Experience with SQL, Tableau, R, Google Analytics a plus

  • Strong Excel skills

  • Quantitative/analytical experience

  • Well-organized